Wednesday, June 29, 2011

iPhone 5 & iPhone Nano

The iPhone 5/4GS rumour mill is well and truly alive and most of the debate centres on whether this year update will be an iPhone 4S (i.e. a speed bumped iPhone 4) or whether we will see an entirely new model (i.e. the iPhone 5). There is also some speculation that we might see two new models – an iPhone 5 and an iPhone 5 Nano.

I don’t think it will be the first option. The Android market changes so quickly with new and better phones being released by the week and deals that undercut the iPhone. Apple cannot rest on their laurels and it is not in there nature to do so. The iPhone 3 to 3GS upgrade happened whilst there was a lot of activity in the original iPad. There are no such excuses this last year. Besides what have the iPhone hardware designers/engineers been doing for the last 12 months? The software guys have been busy with iOS5.

So will it be the second option or the third options? Who can say but what is clear is that Cupertino must offer a mobile device at a price point to be competitive with reasonably specified Android devices. Failure to do this will see them lose the battle like the original mac did to the PC.

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