When Siri was launched at the iPhone 4S product launch it was dismissed by both Andy Rubin of Google and Craig Mundie of Microsoft. The initial dismissal was along the lines of "people don't like talking to phones" which seams a bizarre statement when you think about it.
Now Microsoft seems to have rethought its objections and is now running a series of TV commercials about the voice integration that currently is in place in the Xbox 360.
I'm not going to get into the semantics of Voice Control versus quasi artificial intelligence but Micrsoft's lame TV commercials really don't do anything to help their case.
Wednesday, December 7, 2011
Size Matters 2
In a tech interview the late Steve Jobs indicated that Apple had done a whole lot of research on optimal screen sizes before launching the iPhone and iPad devices. As per my previous post I don't think that there is much debate that 3.5" - 4" appears to be the optimal size for a mobile screen.
The debate for tablets, however, seems unresolved with devices between 5" and 10" being launched at various times over the last two years. To anyone following the tablet market it comes as no surpirse to realise that Archos, Dell, Blackberry and others have had no luck with the smaller form factors between 5" - 7". Indeed Amazon's much lauded 7" Kindle Fire has recently come in for some poor reviews to do with poor browsing experience among other complaints. So does this mean that anything short of Apple's 9.7" is inadequate? Well I don't think so and it wouldn't surprise me to see a 7.8" iPad3 - Apple has allegedly order a large number of these screens - released next year complimenting the existing form factor.
Why? Well rumours are that the 7.8" screen was a very close second to the 9.7" screen that Apple launched the iPad with. Also if you think back to the days when a lot of pressure was brought to bear upon Apple to enter the netbook market Apple actually responded with an 11" Macbook Air despite Job's earlier statements that anyting under their existing Macbook range of 13" screens was sub optimal. Anyone like me who previouly owned a late, great 12" iBook or PowerBook would realise the flaw in that statement.
The debate for tablets, however, seems unresolved with devices between 5" and 10" being launched at various times over the last two years. To anyone following the tablet market it comes as no surpirse to realise that Archos, Dell, Blackberry and others have had no luck with the smaller form factors between 5" - 7". Indeed Amazon's much lauded 7" Kindle Fire has recently come in for some poor reviews to do with poor browsing experience among other complaints. So does this mean that anything short of Apple's 9.7" is inadequate? Well I don't think so and it wouldn't surprise me to see a 7.8" iPad3 - Apple has allegedly order a large number of these screens - released next year complimenting the existing form factor.
Why? Well rumours are that the 7.8" screen was a very close second to the 9.7" screen that Apple launched the iPad with. Also if you think back to the days when a lot of pressure was brought to bear upon Apple to enter the netbook market Apple actually responded with an 11" Macbook Air despite Job's earlier statements that anyting under their existing Macbook range of 13" screens was sub optimal. Anyone like me who previouly owned a late, great 12" iBook or PowerBook would realise the flaw in that statement.
Size Matters
There was a time when manufacturers were pulling their hair out trying to make mobile phones smaller. Handsets like the Ericsson GH 337, Nokia 8210 were noteble for being the smallest handsets on the market when they were released.
With a new smartphone form factor established by the iPhone and followed by a horde of iClones that trend appears to be somewhat in reverse. Indeed many Android handsets are now being launched with screen sizes between 4" and 5", trumping the iPhone's screen which has remained unchanged at 3.5" since launch.
Recent reports that Apple has secured the supply of a large number of 4" screens has led to speculation that the iPhone 5, when it arrives next year will be bigger than it's predecessors. Will that be the case? Well I believe the answer is yes and no and here's my rationale.
Take a ruler to you current iPhone and measure the 3.5" screen diagonally. Now stretch that screen size by an extra half inch and its easy to see that a 4" screen could easily be fitted into the current form factor of the iPhone without compromising much. Effectively we'd lose some of the banner at the top (which houses the speaker) and/or the bottom (which houses the home button). Whatever happens I'm pretty sure that the mechanical home button - a component of questionable durability - will not find a place on the iPhone 5. Indeed there has even been speculation that the button will disappear totally. I'll leave Jony Ives and his team to do the rest.
With a new smartphone form factor established by the iPhone and followed by a horde of iClones that trend appears to be somewhat in reverse. Indeed many Android handsets are now being launched with screen sizes between 4" and 5", trumping the iPhone's screen which has remained unchanged at 3.5" since launch.
Recent reports that Apple has secured the supply of a large number of 4" screens has led to speculation that the iPhone 5, when it arrives next year will be bigger than it's predecessors. Will that be the case? Well I believe the answer is yes and no and here's my rationale.
Take a ruler to you current iPhone and measure the 3.5" screen diagonally. Now stretch that screen size by an extra half inch and its easy to see that a 4" screen could easily be fitted into the current form factor of the iPhone without compromising much. Effectively we'd lose some of the banner at the top (which houses the speaker) and/or the bottom (which houses the home button). Whatever happens I'm pretty sure that the mechanical home button - a component of questionable durability - will not find a place on the iPhone 5. Indeed there has even been speculation that the button will disappear totally. I'll leave Jony Ives and his team to do the rest.
Tuesday, November 22, 2011
And my new phone is ....
Some time ago I speculated that when the time came to replace my trusty old iPhone 3GS I might well consider an Android handset. I like iOS but the allure of a new toy that does everything the same as my iPhone at a premium price might just tempt me away from Cupertino's finest. Lo and behold I have now chosen my new handset for the next couple of years of mobile service and it is ... my trusty old iPhone 3GS running iOS 5. So what gives?
Well after two years of reliable service my phone is still pretty much like new. I've upgraded two major iterations of the operating system and everything still runs and performs fine. Best of all since Apple are still selling the 3GS new it's going to be supported for at least another year or two. So go figure droidheads, do you think that you'll get 3+ years of service from your latest IceCream Sandwich munching device? No, I thought not
Well after two years of reliable service my phone is still pretty much like new. I've upgraded two major iterations of the operating system and everything still runs and performs fine. Best of all since Apple are still selling the 3GS new it's going to be supported for at least another year or two. So go figure droidheads, do you think that you'll get 3+ years of service from your latest IceCream Sandwich munching device? No, I thought not
Monday, November 21, 2011
Behind the times
I love technology but hate the way that it is highlighted and reported on the news. Here's an example. Back in June this year I wrote a blog about the smartphone being the ultimate convergence device. Low and behold the BBC's technology flagship show - Click - just ran a story about the same thing. Only true to form they sat on the fence when it came to the sum up. Typical.
Show me the money!
I'm no Donald Trump, Alan Sugar or even a Jerry McGuire for sure but here's a fact that might just shock you. Sony have made a loss on every single television it has sold in the last seven years. This means that the best way to do harm to them as a company is to buy a TV from them.
So is this an isolated practice? Let's look at some others:
- Amazon are subsidising every Kindle Fire sold to the tune of $50. This kind of makes more sense when you understand that the kindle is a mobile portal to the Amazon shopfront. Nonetheless the fact remains that if it were priced with a reasonable profit margin it would most likely cost another $150 more. How would you feel paying $350 for a Kindle Fire? It doesn't look so tempting now.
- Google have not made a cent out of Android. Again Android is a loss leader (well a giveaway, actually) in order to ensure that the google advertising revenue stream is retained in the mobile world.
In this world of artificial stock market valuations, ipo's, market shares it's worth actually stopping once and a while to figure out that companies have to make money to survive and invest. And the only company I can think of that genuinely does this is Apple. I can't imagine Apple running a product for seven months at a loss, never mind seven quarters or seven years.
Every now and again it'll launch a device that doesn't meet expectations. Remember the iPod Hi-Fi and the G4 cube. However when these misses occur as a company it is ruthless in cutting its losses and focussing on products that are doing well. And that's just as it should be. Loss leaders and market share grabs are fine but somewhere down the somebody needs to show the money .. or else what's the point?
So is this an isolated practice? Let's look at some others:
- Amazon are subsidising every Kindle Fire sold to the tune of $50. This kind of makes more sense when you understand that the kindle is a mobile portal to the Amazon shopfront. Nonetheless the fact remains that if it were priced with a reasonable profit margin it would most likely cost another $150 more. How would you feel paying $350 for a Kindle Fire? It doesn't look so tempting now.
- Google have not made a cent out of Android. Again Android is a loss leader (well a giveaway, actually) in order to ensure that the google advertising revenue stream is retained in the mobile world.
In this world of artificial stock market valuations, ipo's, market shares it's worth actually stopping once and a while to figure out that companies have to make money to survive and invest. And the only company I can think of that genuinely does this is Apple. I can't imagine Apple running a product for seven months at a loss, never mind seven quarters or seven years.
Every now and again it'll launch a device that doesn't meet expectations. Remember the iPod Hi-Fi and the G4 cube. However when these misses occur as a company it is ruthless in cutting its losses and focussing on products that are doing well. And that's just as it should be. Loss leaders and market share grabs are fine but somewhere down the somebody needs to show the money .. or else what's the point?
Wednesday, November 9, 2011
Flash in the pan
For the last couple of years one of the supposed advantages Android holds over iOS has been its support for Adobe's Flash Player. The argument being that if you want the full web experience iOS just doesn't cut the mustard. The fact that devices that block flash have noticeably better battery life never gets much coverage.
Personally I've never missed flash on my iOS devices, indeed I've even installed a Flash blocker add-on to Firefox on my work laptop. Still this doesn't stop the Flash argument being trotted out every now and again. I wonder how that's going to sound in the future now that Adobe themselve seem to have given up on Flash in favour of HTML5.
Perhaps Steve Jobs was right after all in his open letter on the subject.
Personally I've never missed flash on my iOS devices, indeed I've even installed a Flash blocker add-on to Firefox on my work laptop. Still this doesn't stop the Flash argument being trotted out every now and again. I wonder how that's going to sound in the future now that Adobe themselve seem to have given up on Flash in favour of HTML5.
Perhaps Steve Jobs was right after all in his open letter on the subject.
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